Lusha Alternatives: 12 Contact Data Tools Ranked by Buyer Demand
Twelve Lusha alternatives, numbered in the order they appear below Pair volume: 370 monthly US searches across 10 measured “Lusha vs” pairs · Google Ads via DataForSEO, 12-month average to September 2026
Lusha: what it bundles
Reference card: the six functions Lusha sells across its plans, read from its pricing page on 9 November 2026. Every entry below carries the same six bars, so its coverage reads against this card at a glance. An empty bar marks a function the tool doesn’t sell.
The bars map what each tool sells and focuses on. They don’t rate quality.
| # | Challenger | Pair volume | Replaces Lusha | What the choice turns on | Entry price | Go deeper |
|---|---|---|---|---|---|---|
| 01 | Kaspr | 20 | Partly | Unlimited B2B emails plus 1,200 phone credits a year on the $49 Starter | $49 a user a month, billed yearly | No page yet |
| 02 | RocketReach | 20 | Fully | Unlimited email and phone lookups for $619 a year | $229 a year | ReviewRanked: Email finder tools |
| 03 | ContactOut | 10 | Partly | Unlimited phone reveals for $99 a month, one user per company | $25 a month | Ranked: Email finder tools |
| 04 | LinkedIn Sales Navigator | 10 | Partly | 1 billion+ self-updated profiles, with no email or phone attached | $119.99 a month | ReviewRanked: Sales intelligence |
| 05 | ZoomInfo | 100 | Fully | 135M+ direct dials and 4,500+ intent topics, at a $33,500 Vendr median | Quote only | ReviewDuel vs LushaRanked: B2B data providers |
| 06 | Cognism | 60 | Fully | Phone-verified mobiles that connected on 45% of 1,000 test dials | Quote only | ReviewRanked: B2B data providers |
| 07 | Seamless.AI | 20 | Partly | 10,000 credits a user a month on Pro, with a 60-day cancellation window | Quote only | ReviewRanked: Data enrichment tools |
| 08 | Lead411 | Not measured | Partly | 12,000 exports a year with direct dials included, for $490 | $49 a month | No page yet |
| 09 | Apollo.io | 110 | Fully | 30,000 credits a seat a year on Basic, against 4,800 on Lusha Starter | $49 a seat a month, billed yearly | ReviewRanked: Email finder toolsRanked: Sales intelligence |
| 10 | Clay | 10 | Partly | One lookup across 150+ data providers, paid only on a hit | $167 a month, billed yearly | ReviewRanked: GTM tools |
| 11 | Hunter | 10 | Partly | 2,000 email credits a month shared by unlimited team members, and no phones | $34 a month, billed yearly | Ranked: Email finder tools |
| 12 | Clearbit (HubSpot) | Not measured | Partly | Enrichment at 0 credits inside HubSpot, with no standalone plan since April 2025 | $7 a seat a month via HubSpot Sales Hub Starter, billed yearly | Report: Clearbit pricing |
Replaces Lusha: Fully means five or more of the six functions sold in full, Partly means at least one function in full, No means none in full. Entry prices come from each vendor's pricing page, checked 9 and 10 November 2026.
Lusha publishes four of its five pricing plans. The free plan gives 40 credits a month, Starter costs $37.45 a month billed yearly for 4,800 credits a year, and Premium costs $299.95 a month billed yearly for five seats. An email costs 1 credit and a phone number costs 5. Vendr puts the median Lusha buyer at $15,999 a year across 147 purchases.
This page lists twelve Lusha alternatives that buyers search against it, with contact data, data accuracy and contract terms checked for each, grouped by how each tool reaches a contact and ordered inside each group by measured search demand. It's written for sales teams, recruiters and sales professionals holding a Lusha renewal, and for founders who outgrew the free tier.
Timing matters: Lusha's terms auto-renew every plan and require notice at least 14 days before the renewal date, and they call every payment non-refundable.
Each alternative to Lusha below names the one difference that decides the switch, puts a figure on it, and links to the page that argues it in full where one exists. Four of the twelve sell at least five of the six functions Lusha bundles. The rest replace one or two of them, and several teams run one of those beside Lusha. Read the "Watch for" list on each entry before you sign anything, because the key factors in most switches sit in the contract.
Four Chrome extension tools that read LinkedIn profiles, from $229 a year
Lusha's Chrome extension is the reason many reps sign up, and the reason many look for an alternative to Lusha that keeps it: open a LinkedIn profile, click once, get contact details. Kaspr, RocketReach and ContactOut work the same way from a Chrome extension, and they differ on what a reveal costs. LinkedIn Sales Navigator sits here as the search layer that the other three, and Lusha, read from.
01Kaspr
What Kaspr covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| Starter | $49/user/mo annual, $65 monthly |
| Business | $79/user/mo annual, $99 monthly |
Features
| LinkedIn extension | LinkedIn on every plan; Sales Navigator from Starter, Recruiter Lite on Business |
|---|---|
| Credit types | Separate B2B email, phone, direct (personal) email and export credits |
| Exports | 100 Free, 12,000 a year Starter, 30,000 Business, unlimited Enterprise |
| Enrichment | CSV enrichment and enrichment automations on every plan |
| API | Limited API on Starter, full API on Business |
| Integrations | CRM integrations, dialers and Zapier |
| Intent data | Enterprise plan only |
| Team credits | Shared team credits from Starter; unused credits roll over |
No review on this site yet. Features: kaspr.io/pricing. Pricing: kaspr.io/pricing.
What each plan adds
- Free$015 B2B email, 5 phone, 5 direct email credits monthly
- Starter$49/user/mo annual, $65 monthlyUnlimited B2B emails, 1,200 phone credits a year
- Business$79/user/mo annual, $99 monthly2,400 phone and 2,400 direct email credits a year, API
- EnterpriseQuoteUnlimited credits, intent data, SSO
Cost against Lusha
$588A year on Starter, one user, billed yearly
0.04x Lusha’
Getting in and out
Database size
Also: 500M phone numbers and email addresses claimed.
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Kaspr adds unlimited B2B emails on top; on Lusha every email draws from the same 4,800 credits.
Lusha credit costs per email and phone reveal, the meter Kaspr's unlimited emails avoid.
Kaspr is the closest copy of Lusha's extension, and it splits the credit meter in two. Starter costs $49 a user a month billed yearly, or $65 monthly, and carries unlimited B2B email credits under a fair-use policy plus 1,200 phone credits a year. Lusha's yearly Starter gives 4,800 credits, which buy 960 phone numbers at 5 credits each and nothing else.
The decisive difference is that emails stop drawing from the phone budget. A rep who reveals 2,000 work emails and 1,000 phones a year needs 7,000 Lusha credits, 2,200 past Starter's yearly 4,800. On Kaspr Starter the emails cost nothing extra, and the phones fit the yearly allowance with room to spare. Business, at $79 a user a month billed yearly, doubles phones to 2,400 a year and adds 2,400 direct email credits and full API access.
Kaspr runs on LinkedIn, Sales Navigator from Starter and Recruiter Lite from Business. Its homepage claims 200 million profiles and 500 million phone numbers and email addresses, and it publishes no company count. Cognism announced its purchase of Kaspr on 27 April 2022, so the two share an owner. Credits on paid plans are shared across the team and roll over month to month, where Lusha's terms say unused credits expire.
The legal record is the catch. France's CNIL fined Kaspr €240,000 on 5 December 2024 for collecting LinkedIn contact details that members had restricted to their own network. For a team that sells into Europe, that ruling matters more than the credit math.
Among Lusha alternatives, it fits LinkedIn-first reps who prospect on email and want verified contact data with a fixed phone allowance, and teams that want monthly billing with a short exit. Neither Vendr nor SpendHound publishes Kaspr figures, so there's no buyer median to set against Lusha's $15,999.
Where it stands out
- Unlimited B2B email credits from the $49 Starter plan, under a fair-use policy.
- Paid-plan credits shared across the team and rolled over month to month.
- Monthly plans stop with 48 hours' notice; Lusha's cut-off is 14 days.
Watch for
- CNIL fined Kaspr €240,000 in December 2024 for scraping restricted LinkedIn contact details.
- Starter carries only 60 direct (personal) email credits a year, 5 a month.
- Annual plans need 1 month's notice, and early termination refunds nothing.
A G2 reviewer flagged the credit stack on G2: "Right now, getting a full profile can cost 2–3 credits per lead, which adds up quickly."
02RocketReach
What RocketReach covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| Essentials | $229/yr ($19/mo shown) |
| Pro | $619/yr ($52/mo shown) |
Features
| Lookups | Unlimited on annual; 100, 250 or 1,000 a month on monthly |
|---|---|
| Exports | 1,200, 3,600 or 20,000 a year by tier |
| Verified lookup only | Lookup refunded when no verified email or phone |
| Sequences | Messages and sequences, 500 sends a day on every tier |
| Autopilot | 5, 10 or 25 active jobs |
| Intent data | Ultimate only, with healthcare data |
| MCP and API | On every paid plan |
| Integrations | Salesforce, Outreach, HubSpot, Salesloft, Bullhorn from Pro |
Features: RocketReach review fact sheet, rocketreach.co/pricing. Pricing: rocketreach.co/pricing.
What each plan adds
- Free$05 lookups, no card
- Essentials$229/yr ($19/mo shown)Unlimited emails, 1,200 exports a year, MCP and API
- Pro$619/yr ($52/mo shown)Adds unlimited phones, 3,600 exports, CRM integrations
- Ultimate$1,379/yr ($115/mo shown)20,000 exports, intent and healthcare data
- Custom TeamFrom $6,000/yrPooled credits, company exports, higher API limits
Cost against Lusha
$6,750Vendr median annual contract; tracked range $1,800 to $13,340
0.42x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Vendr marketplace medians, checked 9 November 2026.
The extension pull, drawn for the RocketReach review.
RocketReach meters exports where Lusha meters reveals, and that flexible pricing structure is the whole case for it. Pro costs $619 a year and gives unlimited email and phone lookups, while Lusha's Starter year at $449 buys 4,800 credits, or 960 phone numbers at 5 credits each. A rep who looks up 2,000 numbers a year pays RocketReach the same $619 and would need Lusha Premium, at 10,000 credits.

Pricing tiers from Essentials to Ultimate, from the vendor’s pricing page.
The catch is exports. Essentials caps them at 1,200 a year and Pro at 3,600, so the unlimited claim covers looking, and moving contacts into a CRM or a CSV is counted. A lookup that returns no verified email or phone is refunded, a rule Lusha's terms don't offer.
RocketReach claims 700 million professionals and 60 million companies, verified data it builds at lookup time. Vendr tracks a $6,750 median, 0.4 times Lusha's, from $1,800 to $13,340, and SpendHound puts the average small-business buyer at $1,819 a year. Essentials, at $229 a year, includes MCP and data enrichment APIs, which Lusha rate-limits below Pro.
From Pro, RocketReach syncs with Salesforce, HubSpot, Outreach, Salesloft and Bullhorn, and every tier sends sequences at up to 500 messages a day.
It fits recruiters and solo sellers who look up far more contacts than they export, and for them RocketReach can hit the jackpot on cost per contact. It also fits buyers who want to test before paying, with 5 free lookups and no card.
Where it stands out
- Unlimited lookups on annual plans, with phone numbers from the $619 Pro plan.
- Refunds for lookups that return no verified email or phone.
- MCP and API access on the $229 Essentials plan.
Watch for
- Export caps of 1,200 a year on Essentials and 3,600 on Pro.
- All payments non-refundable, including after cancelling, per its subscriber terms.
- Trustpilot 1.2 out of 5 across 1,098 reviews.
Not every buyer agrees on data. A reviewer who stayed on Lusha wrote on TrustRadius: "Stacking up against RocketReach, Lusha has much more data."
03ContactOut
What ContactOut covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| $49/mo with US/UK data ($99 struck); $25 without | |
| Email + Phone | $99/mo with US/UK data ($199 struck); $49 without |
Features
| Chrome extension | Reveals emails and phones on LinkedIn profiles |
|---|---|
| Search portal | Searchable database of 350M professionals |
| Email and phone in one reveal | Personal and work emails plus direct dials |
| Email campaigns | Campaigns and list builder on the Email plan |
| Data enrichment | On Email + Phone, with an AI email writer |
| API and integrations | API, Salesforce and ATS integrations on Team |
| Regional pricing | Plans without US/UK data at 50% off |
No review on this site yet. Features: contactout.com/pricing. Pricing: contactout.com/pricing.
What each plan adds
- Free$05 emails, 5 phones, 5 exports a day
- Email$49/mo with US/UK data ($99 struck); $25 withoutUnlimited emails, 300 exports a month, 1 user
- Email + Phone$99/mo with US/UK data ($199 struck); $49 withoutUnlimited emails and phones, 600 exports a month
- Team / APIQuote onlyBulk license, Salesforce and ATS integrations, team reports
Cost against Lusha
$32,050Vendr median annual contract; tracked range $10,200 to $102,340
2.00x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
ContactOut sells unlimited phone reveals, and that's the hook for a rep who's hit Lusha's credit wall. Its Email + Phone plan costs $99 a month with US and UK data and gives unlimited email and phone reveals, capped at 600 exports, where every Lusha phone reveal costs 5 credits. The email-only plan costs $25 a month without US and UK data, or $49 with it.
ContactOut finds personal emails as well as work emails: 150 million personal and 200 million work, by its own count. Recruiters use it for that reason, since a candidate answers a personal inbox. Sales teams should check local rules before emailing a personal address; Lusha focuses on business contacts.
The limits sit in the small print. Self-serve plans are limited to 1 user per company, and "unlimited" runs under a fair-use cap of 2,000 email credits a month. ContactOut states 700 million+ profiles on its pricing page, 350 million on its homepage and 800 million in its data section, and 40 million companies. Vendr lists a $32,050 median with no purchase count, so read it with care.
Its free tier resets daily: 5 emails, 5 phones, 5 exports. That makes it the easiest tool on this page to test against Lusha on your own list, so you can give it the benefit of the doubt for a week at no cost.
Where it stands out
- Unlimited email and phone reveals on the $99 plan.
- A free plan of 5 emails, 5 phones and 5 exports a day.
- Personal and work emails: 150M personal, 200M work.
Watch for
- One user per company on self-serve plans.
- A fair-use cap of 2,000 email credits a month on "unlimited" plans.
- Discounted prices marked "Limited time only" beside a struck-through list price.
A Capterra reviewer summed up the free tier on Capterra: "The free tier is pretty limited so you'll hit the ceiling fast if you're prospecting regularly."
Testing contact data on a free plan before you switch
Lusha's stated accuracy claims against the lack of independent testing.
Every vendor on this page claims high quality data and accurate contact data, and none has an independent audit behind its data accuracy figure. Talk is cheap, and accurate data is something you measure, tool by tool, before you pick the best Lusha alternative. Lusha's own August 2026 accuracy post says it found too little third-party testing of its numbers. The only test of data quality that counts is one you run on your own target accounts.
Pull 100 contacts you already know are correct from your CRM: 50 for US data, 50 in your second region. That one test gives a detailed comparison no vendor blog will. Run the same list through Lusha's free plan and two challengers' free tiers. Count three things: emails that pass a verifier, phone numbers that reach the named person, and records returned at all. Lusha's 40 free credits cover 40 emails or 8 phones, so split the test across two months or two accounts.
Dial the phones yourself, and don't cut corners here. Cognism's own test found standard mobiles reached the right person on 18% of dials, so a vendor that returns many numbers can still lose on connects. A 30% bounce rate on a 100-email sample is a red flag no sales demo should talk you out of.
Run the baseline
Try Lusha’s free plan
40 credits a month at $0: 40 emails or 8 phone numbers to test against the challengers.
May earn a commission if you sign up through this link, at no extra cost to you. Full affiliate disclosure.
04LinkedIn Sales Navigator
What LinkedIn Sales Navigator covers of Lusha’s bundle
Pricing
| Core | $119.99/mo, $1,079.88/yr |
|---|---|
| Advanced | $159.99/mo, $1,799.88/yr |
| Advanced Plus | Quote only |
Features
| Search filters | 50+ filters on company, seniority, title, geography and activity |
|---|---|
| Account IQ and Lead IQ | AI summaries of accounts and leads |
| Buyer Intent | Shows when buyers show interest in your company |
| Alerts | Job changes and company news: funding, hiring, expansion |
| InMail | 50 credits a month; up to 150 banked, unused expire in 90 days |
| CRM integration | Salesforce, HubSpot, Dynamics, Oracle on Advanced Plus |
| Lead recommendations | 20 to 30 new prospects a week from saved leads |
Features: LinkedIn Sales Navigator review fact sheet, business.linkedin.com/sell/sales-navigator/compare-plans. Pricing: business.linkedin.com/sell/sales-navigator/compare-plans.
What each plan adds
- Core$119.99/mo, $1,079.88/yrOne seat, 50+ search filters, lead and account lists
- Advanced$159.99/mo, $1,799.88/yrTeamLink, Buyer Intent, team seat management
- Advanced PlusQuote onlyCRM sync and lead creation in Salesforce, HubSpot, Dynamics
Cost against Lusha
$1,079.88A year on Core, one seat, billed yearly
0.07x Lusha’
Getting in and out
Database size
Also: member profiles are self-reported.
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
LinkedIn Sales Navigator searches 1 billion+ member profiles with 50+ advanced filters, and returns no email address or phone number. At $119.99 a month for Core, it pairs with Lusha more often than it replaces it. Reps build the list of relevant prospects there, then click the Lusha Chrome extension on each profile for the contact info.
The data model is the decisive difference, and it's the reason Sales Navigator stays in the stack of teams that buy multiple tools. LinkedIn profiles are self-reported: members update their own titles when they change jobs, so job changes show up there before any contact database catches them. Lusha builds its records from contributed data and verification, which lags a move by weeks.
It replaces one Lusha function in full, prospecting search, four partly, and contact records not at all. Its InMail credits act as a substitute for a phone number: a credit comes back on any reply within 90 days, "Not interested" included. Yearly billing on Core saves $360 a seat. For a rep who sells on relationships, the InMail refund rule is the best of both worlds.
It fits account executives who sell through relationships and send InMails, and teams that already pay for a sales intelligence tool. Vendr tracks only all-LinkedIn spend, a $38,588 median across 2,382 purchases, so there's no clean Sales Navigator median to set against Lusha's.
Where it stands out
- Self-maintained profiles that reflect job changes first.
- InMail credits refunded on any reply within 90 days.
- 25% off Core on yearly billing.
Watch for
- No email addresses or phone numbers, and no CSV export of lead lists.
- Each search shows at most 2,500 leads across 100 pages.
- Refunds only within 7 days of the charge, and only without Premium usage.
A reviewer who runs both wrote on TrustRadius: "Sales Navigator is great for social connections, and Lusha is excellent for hard to find contact."
Where LinkedIn Sales Navigator ranks →
Four contact databases built for phone outreach, from $490 a year to quote-only
These four Lusha alternatives sell direct dials out of a database they build and maintain, the same model as Lusha, with intent data and enrichment on top at most of them. ZoomInfo, Cognism and Seamless.AI sell by quote; Lead411 publishes a price. The spread on data accuracy claims runs from Cognism's phone verified mobile numbers to vendors that publish no figure at all, so every claim below names who made it.
05ZoomInfo
What ZoomInfo covers of Lusha’s bundle
Pricing
| ZoomInfo Lite | $0 |
|---|---|
| Professional (Sales) | Quote |
| Copilot Advanced (Sales) | Quote |
Features
| Contacts | 500M+ contacts, 300M+ verified emails |
|---|---|
| Direct dials | 135M+; 77.7M+ North American mobiles |
| Company records | 100M+ with firmographics |
| Intent | 4,500+ topics; 25 on Marketing Demand, unlimited on ABM Enterprise |
| Visitor tracking | Copilot Advanced and up |
| Credits | 1 credit per contact or company export |
| Engage and dialing | AI email and dialing on Professional |
| Mobile accuracy | 87% claimed |
Features: ZoomInfo review fact sheet, zoominfo.com/data. Pricing: zoominfo.com/products/zoominfo-lite.
What each plan adds
- ZoomInfo Lite$0Free contact and company lookups; credits unstated
- Professional (Sales)QuoteContacts, mobiles, lists, CRM sync, extension, AI email and dialing
- Copilot Advanced (Sales)QuoteIntent signals, website visitor tracking, buying groups, workflows
- Copilot Enterprise (Sales)QuoteReal-time intent, custom integrations, Copilot chat
- Marketing DemandQuote75K credits, 25 intent topics, audience targeting
- ABM Lite / ABM EnterpriseQuote100 to unlimited intent topics, display network
- TalentQuoteRecruiting data; no plan detail published
Cost against Lusha
$33,500Vendr median annual contract; tracked range $7,267 to $156,000
2.09x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Vendr marketplace medians, checked 9 November 2026.

ZoomInfo Chrome extension showing contact details on a LinkedIn profile.
ZoomInfo is the enterprise answer to Lusha, and it charges like one.
Older comparison posts still cite 200 million profiles; ZoomInfo's data page now states 500 million+ contacts, 135 million direct dials, a count Lusha doesn't publish for its own phones, an 87% mobile accuracy claim, and 4,500+ intent topics against the 25 Lusha includes on its quoted Scale plan.

ZoomInfo advanced search filters for company and contact data.
Its company data covers 100 million records against Lusha's 29 million, with the in depth account data and detailed company insights an account-based team wants: org charts, technographics, funding and hiring.
The price is the other half of the trade. ZoomInfo publishes no price for any paid plan, and Vendr tracks a $33,500 median across 1,581 purchases, 2.1 times Lusha's median. Its buyer intent data, website visitor tracking and buying-group features sit on Copilot Advanced and above, so the median buyer is paying for a tier of sales intelligence, and the free ZoomInfo Lite tier offers lookups with an unstated credit allowance.
ZoomInfo's contract is harder to leave than Lusha's monthly plan. Its licence terms rule out cancelling once signed, and the term sits in a private ordering document. A team signing a three-year deal should treat it as set in stone. ZoomInfo also settled the Ramos right-of-publicity class action for $29,557,612.
It fits enterprise companies with outbound sales teams in North America that use intent signals to pick target accounts and need org charts deep enough to reach a buying committee. ZoomInfo also sells AI powered conversation intelligence and workflow automation inside the same contract. A team of three reps paying Lusha $600 a year has no reason to make that jump, and would bite off more than it can chew.
Where it stands out
- 135M+ direct dials and 500M+ contacts, per ZoomInfo's data page.
- 4,500+ intent topics, against Lusha's 25 on Scale.
- 100M+ company records with technographics and org charts.
Watch for
- A licence that can't be cancelled before the term expires.
- No public price; the Vendr median runs from $7,267 to $156,000.
- A $29.6 million class action settlement over the use of people's names in its directory.
A reviewer who chose ZoomInfo over Lusha wrote on TrustRadius: "ZoomInfo has more accurate information and more available information than Lusha."
Full ZoomInfo vs Lusha breakdown →
06Cognism
What Cognism covers of Lusha’s bundle
Pricing
| Standard | Quote |
|---|---|
| Pro | Quote |
| CRM Enrichment | Quote |
Features
| Credits | 1 credit per revealed contact; re-viewing free |
|---|---|
| Diamond Data | 10M+ phone-verified contacts |
| Refresh | 95% of director-and-above contacts every 30 days |
| Intent | Bombora library of 11,000+ topics, pick up to 12 (Pro) |
| Signals | Hiring, funding, M&A and job changes on Pro |
| CRM Enrichment | Spends a credit again only when a contact changes jobs |
| DNC screening | 15 do-not-call lists incl. UK TPS and CTPS |
| Sales engagement | None native: no sequencing or dialler |
Features: Cognism review fact sheet, cognism.com/pricing. Pricing: cognism.com/pricing.
What each plan adds
- StandardQuote5 seats, emails, mobiles, MCP and API, CSV enrichment
- ProQuoteDiamond mobiles, on-demand verification, intent, signals, SSO
- CRM EnrichmentQuoteStandalone or add-on; credit reused only on job change
- Data-as-a-ServiceQuoteNamed in FAQ only
Cost against Lusha
$32,750Vendr median annual contract; tracked range $16,585 to $88,449
2.05x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
The vendor ran this test itself; no independent audit exists.
Cognism Vendr median contract values by plan.
Cognism sells phone data checked by a human. Its Diamond Data set holds 10 million+ phone verified mobile numbers, and in a 1,000-dial test Cognism ran, those numbers reached the right person on 45% of calls against 18% for standard mobiles. Lusha claims 86% phone accuracy globally. Neither vendor's figure has an independent audit behind it, so test accurate phone numbers on your own list.
The European angle decides most switches. Cognism screens numbers against 15 do-not-call lists across Europe, the US and APAC, which matters for GDPR compliant data in European calling. The Lusha review on this site notes coverage thins outside North America, and Lusha's €2 million Italian fine sits in court. A team calling into the UK, Germany or France gets the stronger B2B data and data quality story from Cognism.
Cognism sells by annual quote only, custom pricing with 5 seats included on Standard and Pro. There's no free tier, only a demo and a free data sample. Vendr's median is $32,750 across 94 purchases, twice Lusha's. Pro adds intent data from Bombora's library of 11,000+ topics, up to 12 at a time.
One Vendr buyer reports being told at renewal that Cognism now requires a 24-month term. Cognism doesn't publish a total contact count, so the database comparison rests on the 10 million phone verified mobile numbers alone.
It fits teams running phone outreach into Europe that will pay for verified contact data and can sign a year. It fits poorly for a team that wants sequences, since Cognism sells no sales engagement module.
Where it stands out
- Phone-verified mobiles: 45% right-person connects against 18% for standard numbers in Cognism's test.
- 95% of director-level-and-up contacts refreshed every 30 days, per Cognism.
- Screening against 15 do-not-call lists.
Watch for
- No self-serve plan or published price.
- A reported 24-month term required at one buyer's renewal.
- France's CNIL fined Kaspr, which Cognism bought in April 2022, €240,000 in December 2024.
A reviewer who moved to Cognism wrote on TrustRadius: "Lusha works great in some countries in terms of numbers, but Cognism globally has way better data quality."
Why sales teams leave Lusha: credit math, renewal terms and lawsuits
Lusha credit math showing how phone reveals consume a plan's credits.
The credit meter is the first reason, and the one sales professionals mention most. A phone number costs 5 credits, so Starter's 4,800 yearly credits buy 960 phone numbers, about 18 a week. Waterfall lookups on Pro cost 8 credits per phone. A rep working phones full time runs out by spring, and the higher tier plans jump from $52.45 to $299.95 a month. That's a bitter pill to swallow for a two-person team.
Lusha's own pages disagree about credits. The pricing page says monthly Pro and Premium credits roll over up to twice the monthly cap, while section 2.3 of its terms says unused credits expire at the end of the term. The devil's in the details, and the terms are the document a dispute gets settled on.
Lusha cost per seat across its pricing plans.
Renewal is the second reason. Plans renew for a period equal to the first, at the then-current price, and cancellation needs 14 days' notice. Lusha's pricing FAQ says you can cancel any time, while the terms call every payment non-refundable. Lusha's prices also moved this year: Pro rose from $48.95 to $52.45 a month on yearly billing, and Premium from $259.95 to $299.95.
Legal exposure is the third. The Lusha review on this site counts two pending US class actions, 48 UK ICO complaints and a €2 million Italian fine Lusha is contesting. For a legal team that audits data provenance, that record is a red flag before data quality enters the room.
07Seamless.AI
What Seamless.AI covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| Basic | Quote |
| Pro | Quote |
Features
| Credit cost | 1 credit per contact found or enriched |
|---|---|
| AI Assistant | 0.2 credit per interaction or AI message |
| Emails and phones | 1.8B+ verified emails, 414M+ phone numbers |
| Job changes and intent | Sold in quoted packages |
| Chrome extension | Pulls emails, mobiles, direct dials from any web page |
| Job Changes filter | 30/60/90/180/365-day windows |
| Connect module | Emailing, calls and tasks on every tier incl. Free |
Features: Seamless.AI review fact sheet, seamless.ai/customers/education/articles/universal-credits. Pricing: seamless.ai/customers/education/articles/what-is-a-license.
What each plan adds
- Free$050 credits once, no replenishment
- BasicQuote250 credits a user a month
- ProQuote10,000 credits a user a month
- Bulk Purchase PoolQuoteShared credit pool, no auto-refresh
Cost against Lusha
No price to plotBuyer-reported $1,069 to $5,000 a contract a year across 6 points on Trustpilot and G2, seat counts unstated
Quote only
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
The cancellation steps and their 60-day notice.
Seamless.AI sells volume, and it goes the extra mile on credits. A Pro licence carries 10,000 credits per user per month, against 3,400 credits a month shared by five seats on Lusha Premium. Its homepage claims 1.8 billion verified emails and 414 million phone numbers, against Lusha's 165 million emails and 117 million verified phones. Volume is the reason to look at it, and the contract is the reason to read it twice.
Tiers and credit allowances from the help centre.
Seamless.AI dropped transparent pricing this year; its price list now redirects to a demo request form, so every one of its paid plans is custom pricing. Its help centre lists Free with 50 credits that don't replenish, Basic at 250 credits a user a month, Pro, and a bulk credit pool. Buyer-reported annual amounts on Trustpilot and G2 run from $1,069 to $5,000 a contract across six points.
Cancelling takes work. Contracts auto-renew, and an admin has to file a modification form 60 or more days before renewal, then meet Customer Success to remove auto-renewal. Lusha needs 14 days. Seamless.AI holds a Trustpilot score of 1.2 from 315 reviews, October 2026 reviewers report renewals charged without a reminder, and the BBB logged 80 complaints in three years.
It fits a high-volume outbound team that tests the free tier, negotiates the term in writing and diarises the cancellation date the day it signs. Its AI powered assistant costs 0.2 of a credit an action.
Where it stands out
- 10,000 credits per user per month on Pro, refreshed on the contract date.
- 414M+ phone numbers claimed, against Lusha's 117M+ verified phones.
- AI Assistant actions cost 0.2 of a credit.
Watch for
- Auto-renewal with a 60-day notice window and a required Customer Success meeting.
- Trustpilot 1.2 out of 5 across 315 reviews, with recent reports of renewals charged without notice.
- Cancellation requests routed to sales, 80 BBB complaints in three years, and no BBB accreditation.
A reviewer who picked Lusha over Seamless.AI wrote on TrustRadius: "Lusha had the best data for international markets, which was a major challenge for us."
Test before you sign
Start on Seamless.AI’s free tier
50 credits at $0 that don’t refill. Paid contracts auto-renew, and cancelling takes 60 days’ notice plus a Customer Success meeting.
May earn a commission if you sign up through this link, at no extra cost to you. Full affiliate disclosure.
08Lead411
What Lead411 covers of Lusha’s bundle
Pricing
| Pilot Light (trial) | $0 for 7 days |
|---|---|
| Spark | $49/mo monthly or $490/yr |
| Ignite | From $150/mo or $1,500/yr |
Features
| Emails | Triple-verified emails, re-verified every 3-6 months |
|---|---|
| Direct dials | Double-verified direct dials included on every plan |
| Buyer intent | Intent data on annual plans; add-on on Ignite |
| Technographics | Tech-stack filter across 30,000+ tracked technologies |
| Hiring signals | Currently Hiring filter and lead scoring on funding and hiring |
| Chrome extension | Works on LinkedIn and company websites |
| API | API access from Ignite |
| Rollover | Unused exports roll to the next billing cycle |
No review on this site yet. Features: lead411.com/pricing. Pricing: lead411.com/pricing.
What each plan adds
- Pilot Light (trial)$0 for 7 days50 exports
- Spark$49/mo monthly or $490/yr1,000 exports a month or 12,000 a year; intent on annual
- IgniteFrom $150/mo or $1,500/yrFlexible exports, API access, intent add-on
- BlazeQuoteUnlimited exports, optional intent, custom onboarding
Cost against Lusha
$490A year on Spark, billed yearly
0.03x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Lead411 counts an export with its phone; Lusha charges 5 credits per phone.
Lead411 meters exports and gives the phone away. Spark costs $49 a month, or $490 a year, for 1,000 exports a month or 12,000 a year, with double-verified direct dials included on every plan at no extra charge. Lusha Starter costs $449.40 a year for 4,800 credits and charges 5 of them for each phone, so a team buying direct dials gets 12 times the phone volume from Lead411 for $40.60 more.
The decisive difference is how the phone is priced. On Lusha, every phone number drains five times the budget of an email. On Lead411, an export is an export, and unused exports roll over to the next billing cycle on every plan. Lead411's pricing FAQ also says it will, in some cases, buy out a buyer's existing B2B data contract.
Ignite starts at $150 a month or $1,500 a year and adds API access, with buyer intent as an add-on. Blaze is quoted and carries unlimited exports. Intent data and unlimited exports are sold on annual subscriptions only. Lead411 says it triple-verifies emails and re-verifies them every 3 to 6 months, and its tech-stack filter tracks 30,000+ technologies, the advanced features a team building lists by technology wants.
Lead411 publishes no database size on its own site, so there's no contact count to set against Lusha's 515 million. Its pricing FAQ says "no data caps" while Spark's card shows 1,000 exports a month; read the card. The free option is a 7-day trial with 50 exports, and Vendr shows no figures.
It fits small phone-first teams that want direct dials and intent data at a flat export price, with lead scoring on funding and hiring, and can live without a published database count.
Where it stands out
- 12,000 exports a year on the $490 Spark plan, phones included.
- Unused exports roll over to the next billing cycle on every plan.
- A Chrome extension that works on LinkedIn and company websites.
Watch for
- Intent data and unlimited exports are annual-only.
- Annual (Pro) accounts are 1-year commitments, with refunds at Lead411's discretion.
- Annual cancellation goes through support, with no self-serve setting.
A sales director who chose Lead411 over Lusha wrote on TrustRadius that a Lusha number had him "calling the wrong number."
Four tools for credit volume, waterfall enrichment and CRM data
Lusha sells reveals from one database, one credit at a time. These four change the unit: Apollo sells credits in bulk with sequences attached, Clay queries other vendors' databases in sequence and charges per hit, Hunter crawls the public web for published addresses, and Clearbit enriches records inside HubSpot at no credit cost. All four replace the data enrichment step, and each is the best Lusha alternative for a different kind of team.
09Apollo.io
What Apollo.io covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| Basic | $49/seat/mo annual, $65 monthly |
| Professional | $79/seat/mo annual, $99 monthly |
Features
| Contact data | 240M+ contacts, 30M+ accounts |
|---|---|
| Sequences | 2 on Free, unlimited from Basic |
| Website visitors | 20 companies a month on Free, 100 from Basic |
| Intent | 1 topic Free, 6 on Basic/Pro, 12 on Organization |
| Enrichment | CSV, CRM and API enrichment plus waterfall from Basic |
| Extensions | Prospecting, Gmail and Salesforce on every plan |
| Dialer | US dialer on credits; Advanced Dialer add-on $119/team/mo |
| Call recording | 150 mins Free/Basic, 4,000 Pro, 8,000 Organization |
Features: Apollo.io review fact sheet, apollo.io. Pricing: apollo.io/pricing.
What each plan adds
- Free$0900 credits a seat a year, 2 sequences
- Basic$49/seat/mo annual, $65 monthly30,000 credits a seat a year, unlimited sequences
- Professional$79/seat/mo annual, $99 monthly48,000 credits, A/Z testing, AI lead scoring
- Organization$119/seat/mo, annual only, 3-seat minimum72,000 credits, 12 intent topics, unlimited meeting events
Cost against Lusha
$19,004Vendr median annual contract; tracked range $4,284 to $46,156
1.19x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Each vendor’s pricing page, yearly billing.
Apollo.io pricing tiers from the free plan to Organization.
Apollo.io sells the same six key capabilities Lusha sells, and gives far more credits for the money. Basic costs $49 a seat a month on annual billing and carries 30,000 credits a seat a year, 6.25 times the 4,800 credits on Lusha's yearly Starter. Lusha's Starter costs $37.45 a month on the same billing, so the extra $11.55 a month buys a different order of volume.
The credit math is the decisive difference for high volume prospecting. A rep revealing 50 phone numbers a week burns 250 Lusha credits at 5 credits each, which empties a Starter year in under five months. The same rep on Apollo Basic has credits to spare, plus unlimited sequences and mailbox warmup from the $49 plan, so email outreach runs inside the tool that found the contact.
Apollo.io database scale in contacts and companies.
Apollo's contact database holds 240 million contacts and 30 million companies by its own count, against Lusha's stated 515 million contacts and 29 million companies. Comparison blogs repeat 210 million and 275 million for Apollo; the 240 million figure is the one on Apollo's own homepage. Neither vendor's count has been audited.
Vendr tracks Apollo at a $19,004 median across 102 purchases, 1.2 times Lusha's $15,999, so a team doesn't save much at contract size. It gets more volume for a similar bill, which is the lion's share of the case for switching.
Apollo fits a team that wants prospecting, data enrichment, lead scoring and sequences in one seat price, and wants to kill two birds with one stone by dropping a separate outreach tool. Its lead scoring runs on the same records the sequences use. It fits poorly for a buyer who wants an exit: annual fees are non-cancelable, and the notice window is 30 days against Lusha's 14.
Where it stands out
- 30,000 credits a seat a year on Basic, per Apollo's pricing page.
- Unlimited sequences, mailbox warmup and 5 workflows from the $49 plan, plus prospecting, Gmail and Salesforce extensions on every plan.
- The free plan identifies 20 visiting companies a month, a form of website visitor tracking Lusha keeps off its price grid.
Watch for
- Annual fees are non-cancelable and non-refundable, and seats can't be cut mid-term, per Apollo's terms.
- Auto-renewal unless written notice lands 30 days before the term ends.
- Apollo settled an Illinois right-of-publicity class action for $870,660 in October 2024.
A reviewer who picked Apollo over Lusha wrote on TrustRadius: "Lusha was cheaper but too limited we still had to use other tools for outreach and tracking."
10Clay
What Clay covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| Launch | $185/mo, $167/mo annual |
| Growth | $495/mo, $446/mo annual |
Features
| Waterfall enrichment | Queries several providers in sequence for one field |
|---|---|
| Claygent | AI web-research agent, on Free up |
| Phone enrichment | From Launch; excluded on Free |
| Signals | Job changes from Launch; webhook signals on Growth |
| CRM sync | Salesforce and HubSpot auto-sync, Growth and up |
| Built-in sequencer | Capped around 4 outreach steps per campaign |
| Bring your own key | Use your own provider API keys without Clay credits |
| No-result lookups | Free: no credits charged when an enrichment returns nothing |
Features: Clay review fact sheet, clay.com/pricing. Pricing: clay.com/pricing.
What each plan adds
- Free$0100 Data Credits, 500 Actions, 200-row tables
- Launch$185/mo, $167/mo annualPhone enrichment, job-change signals, 15K Actions
- Growth$495/mo, $446/mo annualCRM auto-sync, HTTP API, webhook signals
- EnterpriseQuote onlySSO, role-based access, growth strategist
Cost against Lusha
$60,210Vendr median annual contract; tracked range $16,800 to $154,000
3.76x Lusha’
Getting in and out
Database size
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Vendr marketplace medians, checked 9 November 2026.
Credits per fully enriched record.
Clay runs one lookup across 150+ data providers in a waterfall, where Lusha reveals from its single database. If the first provider has no phone number, Clay asks the next, and a lookup that returns nothing costs no credits. Teams use Clay for CRM enrichment of a whole table at once, with AI powered research columns on top, which turns the lead generation process into a spreadsheet anyone on the team can edit.
Plans from Free to Enterprise with their credit allowances.
Clay starts at $185 a month, or $167 a month billed yearly, on Launch, against Lusha's $49.90. Every plan carries unlimited seats, the Free plan included, while Lusha prices by seat. Vendr tracks a $60,210 median across 101 purchases, 3.8 times Lusha's, up from $40,500 a few months ago.
Clay's docs say a fully enriched record uses 6 to 20 Data Credits, so the cost per contact depends on how deep each workflow goes. That flexibility is the appeal and the risk, and a team that doesn't know the ropes of credit-based tools pays for the lesson. A team that builds automated prospecting workflows and keeps a close eye on credit use gets a better hit rate than any single vendor. A team that wants one click on a LinkedIn profile is better served by Lusha.
It fits RevOps and growth teams who build tables, and agencies running data enrichment for clients.
Where it stands out
- Failed lookups cost no Data Credits or Actions.
- Unlimited seats on every plan.
- 57% of 101 recent TrustRadius reviews cite enrichment as a strength.
Watch for
- A fully enriched record uses 6 to 20 Data Credits.
- Actions reset each cycle, and top-up credits cost a 30% premium.
- A May 2026 G2 reviewer puts mobile matches at about 30 to 35%.
A TrustRadius reviewer wrote on TrustRadius that the "credit system is somewhat messy like its unpredicatble to get how I much credit will be used."
11Hunter
What Hunter covers of Lusha’s bundle
Pricing
| Free | $0 |
|---|---|
| Starter | $49/mo, $34/mo annual |
| Growth | $149/mo, $104/mo annual |
Features
| Domain Search | All emails found at a company domain; a Bulk Domain Search credit returns up to 10 |
|---|---|
| Email Finder | Public-source lookup, then name permutations on the domain |
| Email Verifier | Auto-verification from Starter |
| Discover B2B database | Company and lead search with filters, basic on Free |
| Campaigns | Cold-email sequences from 1 to 20 connected inboxes |
| Chrome extension | 600,000+ users, per Hunter |
| Google Sheets add-on | Enrichment inside a spreadsheet |
| API and MCP | Email Finder API; remote MCP server for AI tools |
No review on this site yet. Features: hunter.io/email-finder. Pricing: hunter.io/pricing.
What each plan adds
- Free$050 credits a month, unlimited team members
- Starter$49/mo, $34/mo annual2,000 credits a month, verification, enrichment
- Growth$149/mo, $104/mo annual10,000 credits a month, 10 email accounts
- Scale$299/mo, $209/mo annual25,000 credits a month, account manager
- EnterpriseQuote onlyCustom credits and email accounts
- Data Platform$6,500 bulk purchaseAPI-only: 1,000 Search, 200,000 Verification credits
Cost against Lusha
$408A year on Starter, billed yearly
0.03x Lusha’
Getting in and out
Database size
Also: the 150M count covers email addresses.
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
Hunter finds emails only, never phone numbers. In return, $34 a month billed yearly buys 2,000 credits a month shared by unlimited team members, against Lusha Starter's single seat and 400 credits a month. Hunter crawls public web pages and returns each address with the pages it was found on and their dates.
That source trail is the decisive difference for data quality, and it's a feather in Hunter's cap. A rep can see that an address appeared on the company's contact page last month, which no contact database shows. Failed searches are free, and repeat searches count once per period. Hunter claims 150 million professional emails and sells its own email outreach campaigns.
Hunter suits domain-based searches, and in a nutshell it does one job: type a company website and get the published addresses with their pattern. It's the wrong tool for a phone-first team, which needs other tools for direct dials and contact data on mobiles. Vendr shows an $18,364 median with no purchase count, five times Hunter's top self-serve price of $3,588 a year, so treat it as suspect. SpendHound's small-business average is $671.
Where it stands out
- Unlimited team members on every plan, one credit pool.
- Free failed searches, and repeat searches counted once per period.
- Public sources and dates attached to every address.
Watch for
- No phone numbers at all.
- Non-refundable fees, and monthly credits don't roll over.
- A May 2026 G2 reviewer found about 7% of a bulk run usable.
A G2 reviewer described the core use on G2: "You can query a company and contact name and instantly get a working email."
Names in Lusha comparison lists that sit outside the twelve
Lusha comparison lists name more Lusha alternatives than the twelve on this page. These had lower measured demand, or none, so they sit here.
UpLead puts highly accurate data in writing: a 95% accuracy guarantee, each email verified at export and bounced contacts refunded as credits. Validating contacts you already hold costs zero credits, a cheap way to clear duplicate contacts and dead addresses out of a CRM, and its advanced filters cover 16,000+ technologies from the $149 Plus plan.
LeadIQ shares Pro across 5 users from $15 a month, with CRM sync and job change alerts on its free tier, though a phone costs 10 credits. Wiza sells unlimited verified email addresses for $990 a year through a straightforward interface, capped at 2,500 exports a month. All three are a fair alternative to Lusha for an email-first team.
FullEnrich runs a waterfall over 20+ providers and charges only per verified hit, from $29 a month for 500 credits, with unlimited users. A work email costs 1 credit and a mobile 10, twice Lusha's phone price. Its FullEnrich review covers the credit expiry rules.
Try it yourself
Sign up for FullEnrich
Free trial: 50 credits on an email signup; Pro from $29 a month for 500 credits.
May earn a commission if you sign up through this link, at no extra cost to you. Full affiliate disclosure.
Snov.io pairs an email finder with built-in cold email sequences from $39 a month and draws 70 searches a month for "Snov.io alternative". Amplemarket bundles a 200 million+ contact database with seven-channel outreach and AI-drafted messages, from $600 a month on an annual contract. SignalHire, Swordfish, Prospeo, Saleshandy, LeadFuze and MoltSets also appear in comparison lists and had no measured demand.
12Clearbit (HubSpot)
What Clearbit (HubSpot) covers of Lusha’s bundle
Pricing
| HubSpot Free CRM | $0 |
|---|---|
| Sales Hub Starter | $7/seat/mo annual (new-customer discount), $20 monthly |
| Sales Hub Professional | $90/seat/mo annual, $100 monthly, plus $1,500 onboarding |
Features
| Enrichment | Contact and company enrichment on paid hubs at 0 credits |
|---|---|
| Visitor intent | 10 credits ($0.10) per company created or monitored a month |
| Custom intent | 50 credits per company per custom signal a month (beta) |
| Data agent | 10 credits per response for CRM and web research |
| Credits | $0.01 a credit, packs of 1,000 for $10 |
| Form shortening | Hides form fields enrichment can fill |
| Data refresh | 250+ sources, full refresh every 30 days, 94% email deliverability |
No review on this site yet. Features: knowledge.hubspot.com/records/get-started-with-data-enrichment. Pricing: knowledge.hubspot.com/records/get-started-with-data-enrichment.
Pay monthly, commit annually
Professional's monthly billing option still carries an annual commitment. Source
What each plan adds
- HubSpot Free CRM$0No data enrichment, 0 credits
- Sales Hub Starter$7/seat/mo annual (new-customer discount), $20 monthlyEnrichment at 0 credits, 500 HubSpot Credits a month
- Sales Hub Professional$90/seat/mo annual, $100 monthly, plus $1,500 onboarding3,000 HubSpot Credits a month
- Sales Hub Enterprise$150/seat/mo annual, plus $3,500 onboarding5,000 HubSpot Credits a month
Cost against Lusha
$84A year on HubSpot Sales Hub Starter, one seat, billed yearly
0.01x Lusha’
Getting in and out
Database size
Also: 4.5B mapped IP addresses.
Log scale. Marker: Lusha’s stated 515 million contacts and 29 million companies. Vendor-stated counts, unaudited.
Figures checked 9 and 10 November 2026
clearbit.com/our-data and lusha.com/data, unaudited.
Clearbit timeline from standalone plans to HubSpot data enrichment.
Clearbit no longer sells on its own. HubSpot bought it, closing on 1 December 2023, and Clearbit's help centre says it has taken no new standalone subscriptions or free accounts since 30 April 2025. Its data now ships as HubSpot data enrichment, and on any paid hub, from Sales Hub Starter at $7 a seat a month billed yearly for new customers or $20 monthly, enrichment of contacts and companies consumes no credits.
That zero-credit rule is the decisive difference. Every Lusha email costs a credit; a HubSpot team enriches its whole CRM for the seat price. The trade is that the data lives inside HubSpot, with no Chrome extension for LinkedIn profiles and no published phone count, so it replaces Lusha's company data, enrichment and intent bars and leaves the reveal-on-LinkedIn workflow empty.
Clearbit intent pricing in HubSpot credits per monitored company.
Intent is metered. Visitor intent costs 10 HubSpot Credits a company a month, credits cost $0.01 each, and Starter's 500 monthly credits monitor 50 companies. Custom intent signals cost 50 credits a company a month. Clearbit states 89 million companies, 462 million contacts and 4.5 billion mapped IPs, drawn from 250+ sources with a full refresh every 30 days.
Vendr has no Clearbit page; its HubSpot figure of $26,250 across 983 purchases covers every hub, so it says little about enrichment alone. It fits HubSpot customers who want firmographics, form shortening and visitor intent on records they already hold, and it fits no one outside HubSpot.
Where it stands out
- Enrichment of contacts and companies consumes no HubSpot Credits on paid hubs.
- Visitor matching on 4.5B mapped IPs, a feature Lusha keeps off its pricing grid.
- 89M company records, three times Lusha's 29M.
Watch for
- No standalone Clearbit purchase; the data is sold only inside a HubSpot subscription.
- HubSpot bars mid-term cancellation and refunds no unused prepaid fees.
- Professional adds a one-time $1,500 onboarding fee to the $90 seat.
A TrustRadius reviewer put the fit plainly on TrustRadius: "Clearbit (within Hubspot) is well suited for mid to large organizations already using Hubspot."
What Clearbit costs inside HubSpot →
Free plan limits across the Lusha alternatives and Lusha itself
Nine of the thirteen tools on this page, Lusha included, offer a free plan or free tier, and the allowances run from 5 lookups once to 900 credits a seat a year. A free plan answers one question: does the data match your target accounts? Run the same 40 contacts through each and compare.
| Tool | Free allowance | Resets | Card needed |
|---|---|---|---|
| Lusha | 40 credits (40 emails or 8 phones) | Monthly | No |
| Kaspr | 15 B2B emails, 5 phones, 5 direct emails | Monthly | Unstated |
| RocketReach | 5 lookups | Once | No |
| ContactOut | 5 emails, 5 phones, 5 exports | Daily | Unstated |
| ZoomInfo Lite | Lookups, allowance unstated | Unstated | Unstated |
| Seamless.AI | 50 credits | Never | Unstated |
| Apollo.io | 900 credits a seat a year | Monthly grant | No |
| Clay | Unlimited seats, 200 table rows | Monthly | Unstated |
| Hunter | 50 credits | Monthly | Unstated |
Vendor pricing and help pages, checked 9 and 10 November 2026. Cognism, Lead411 and Sales Navigator offer trials, demos or data samples in place of a free plan, and Clearbit has opened no new free accounts since 30 April 2025.
Free allowances that don't renew are the ones to watch, and a one-shot test can miss the mark. Seamless.AI's 50 credits never refill, and RocketReach's 5 lookups run once. ContactOut's daily reset gives the most room for a slow test: 150 emails and 150 phones over a month.
Contract and renewal terms across the Lusha alternatives
Lusha contract values from Vendr purchases.
The notice window decides how much a switch costs. Miss it and the renewal locks in another term, and on most of these contracts the money doesn't come back.
| Tool | Monthly billing | Notice to cancel | Refunds |
|---|---|---|---|
| Lusha | Yes | 14 days before renewal | Non-refundable |
| Kaspr | Yes | 48 hours on monthly plans; 1 month on annual | Not reimbursed |
| RocketReach | Yes | Cancel before renewal | Non-refundable |
| Sales Navigator | Yes | Before the next charge | 7 days, if unused |
| ZoomInfo | No published plan | Set by the ordering document; not cancellable | Per contract |
| Cognism | No | Set by the signed order form | Per contract |
| Seamless.AI | Unpublished | 60 days, plus a Customer Success meeting | Per contract |
| Lead411 | Yes, Spark and Ignite | Before the renewal date; annual plans via support | At Lead411's discretion on annual plans |
| Apollo.io | Yes, Basic and Professional | 30 days before term end | Non-refundable |
| Hunter | Yes | Before renewal | Non-refundable |
| Clearbit (HubSpot) | Sales Hub Starter only | Turn off auto-renewal before the term ends | No refunds of prepaid fees |
Vendor terms and pricing pages, checked 9 and 10 November 2026. ContactOut and Clay publish no notice period.
Lusha's 14 days sits in the middle of this page. Kaspr's monthly plans need 48 hours, the shortest window here, while Seamless.AI asks for 60 days and Apollo for 30.
The quote-only vendors set terms per contract. ZoomInfo's licence can't be cancelled once signed, and one Cognism buyer reports a 24-month term required at renewal. Get the term, the notice window and the renewal price cap written into the order form before you sign. A stitch in time saves nine, and a renewal date in the calendar saves a year's fee.
What a Lusha replacement has to cover
Lusha sells six functions under one seat price, and most buyers use three of them. Paying for all six to use three is the first thing to zero in on. List the ones your team opens every week before you compare existing tools, or you'll pay for a suite to replace a browser extension.
Lusha pricing tiers from Free to Scale with credits per plan.
Contact records come first. Lusha sells verified emails and phones on every plan, the free tier included, at 1 credit an email and 5 a phone. Kaspr, RocketReach, ContactOut, ZoomInfo, Cognism, Seamless.AI, Lead411 and Apollo all sell both. Hunter sells emails only, Clearbit publishes no phone count, and Sales Navigator sells neither.
Company data is the second function: 29 million company profiles on Lusha. ZoomInfo's 100 million, Clearbit's 89 million and RocketReach's 60 million are the largest stated counts here, and Lead411's filter on 30,000+ technologies is the most specific.
Data enrichment is the third. Lusha sells bulk enrichment from Starter and its API, CSV enrichment and webhooks from Pro. Clay, Clearbit and Apollo go furthest on enrichment, RocketReach puts MCP and API access on its $229 Essentials plan, and Hunter sells an API-only Data Platform plan.
Buyer intent and signals come fourth. Lusha lists 30 buying signals, job changes among them, plus website visitor identification on a separate page. ZoomInfo's 4,500+ native intent topics lead this group by a mile, Cognism resells Bombora's library, Clearbit meters visitor intent at 10 credits a company, and Kaspr keeps intent data on Enterprise.
The prospecting extension and search is the fifth, and the one most reps mean by "Lusha". Every tool on this page except Clay, Clearbit and Sales Navigator sells a Chrome extension or browser extension, and Sales Navigator is the search most of them read from.
Sales engagement is sixth. Lusha's Engage sequences are free for every user. Apollo, Seamless.AI, RocketReach and Hunter sell their own, and Clearbit's sequences come with HubSpot Sales Hub; Cognism and Kaspr sell none. A team already paying for Outreach or Salesloft can skip this bar entirely.
Questions buyers ask about Lusha alternatives
What are some free alternatives to Lusha?
Apollo.io's free tier gives 900 credits a seat a year, the largest free allowance here. ContactOut gives 5 emails, 5 phones and 5 exports a day, Kaspr gives 15 B2B emails and 5 phones a month, and Hunter gives 50 email credits a month. Lusha's own free tier gives 40 credits a month.
What is similar to Lusha?
Kaspr, ContactOut and RocketReach work the same way: a Chrome extension that reveals contact details on a LinkedIn profile. LeadIQ and Wiza do too. Apollo.io and Seamless.AI add a larger database and sequences.
What is the best Lusha alternative?
It depends on the bar you care about. Among the Lusha alternatives here, Apollo.io is the best alternative to Lusha for credits per dollar and lead scoring, Kaspr for unlimited emails from a LinkedIn extension, Lead411 for direct dials at a flat export price, Cognism for European phone data and Clearbit for HubSpot teams. ZoomInfo carries the most intent data, at twice Lusha's median contract.
Is Lusha reliable?
Lusha claims 98% email and 86% phone data accuracy; no independent audit exists, and none of the Lusha alternatives on this page has one either. Reviewers report weaker coverage outside North America, and Lusha faces two pending US class actions and a €2 million Italian fine it's contesting.
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